PRESS RELEASE
XD motion and Brainstorm Continue Strategic for Virtual Production
IBC Booth 12.B45a, Netherlands – September 12, 2024 – XD motion SAS, a leader in advanced camera motion systems, and Brainstorm Multimedia S.L., a renowned developer of real-time 3D graphics and virtual set solutions, are proud to announce a strategic partnership aimed at revolutionizing the broadcasting industry. This collaboration will be showcased at the International Broadcasting Convention (IBC) 2024, held at RAI Amsterdam from September 13-16, 2024.
The partnership combines XD motion’s robotic control and automation technology with Brainstorm’s cutting-edge virtual production capabilities. Together, they offer broadcasters a comprehensive solution for creating immersive, high-quality visual content. Attendees at IBC 2024 will have the opportunity to experience this integration firsthand, with live demonstrations featuring Brainstorm’s virtual set technology controlled by XD motion’s versatile camera systems.
Héctor Viguer, Brainstorm’s COO and Engineering Director, added, “We are thrilled to join forces with XD motion to bring this new level of integration to content creators. The synergy between our companies allowed us to quickly develop and showcase this innovative solution, opening doors for highly precise and advanced virtual production.”
“This partnership with Brainstorm is redefining the future of virtual production. By integrating our cutting-edge robotics and automation systems with their real-time 3D graphics, we’re delivering a comprehensive, fully automated solution that unlocks endless creative possibilities. Together, we’re empowering broadcasters to push the boundaries of what’s achievable, with precision, speed, and efficiency at the core of every project.” commented Andrew Gordon, Chief Commercial Officer, XD motion.
Visitors to the XD motion booth (12.B45a) at IBC can witness the power of this partnership through interactive demos and meet with experts from both companies to discuss how these technologies can enhance their productions.
Brainstorm will be hosting XD motion’s technology on their booth (7.B47) at IBC 2024, You will be able to see a comprehensive display of this Virtual Production Installation perfectly synchronized with XD motion ARCAM robotic arms and fully automated.
For more information, visit www.xd-motion.com and www.brainstorm3d.com.